Influencer Marketing Manager
We're hiring! Join Ounass as Manager of Influencer Marketing – lead impactful campaigns, drive growth & shape luxury in the GCC. Apply now and help us define the future of digital influence.
- Ounass – The Middle East’s premier luxury e-commerce platform – is looking for a strategic and data-driven Manager of Influencer Marketing to lead the growth of our influencer ecosystem across the GCC. This role is perfect for a visionary leader who thrives at the intersection of creativity, performance, and innovation.
As the Manager of Influencer Marketing, you will be responsible for shaping and executing a high-impact influencer strategy that drives brand awareness, customer acquisition, and measurable ROI. From mega to micro creators, you'll lead a multi-tiered approach to influencer partnerships that aligns with Ounass’ position as a fashion authority in the region.
What you will be doing?
💡 Strategic Leadership
-
Develop and drive influencer marketing strategies across mega, macro, and mid-tier creators.
Oversee micro and nano influencer initiatives through automated platforms.
Stay ahead of social media and influencer trends in the GCC to identify growth opportunities.
Define KPIs in collaboration with cross-functional teams, with a focus on ROAS, CAC, and conversion.
📣 Campaign Execution
Lead the planning, briefing, execution, and optimization of paid influencer campaigns and viral activations.
Ensure campaigns are aligned with brand values and drive measurable impact.
Manage campaign budgets to hit monthly performance targets.
📊 Analytics & Optimization
Use performance data to identify top-performing influencers and partnerships.
Track and report ROAS, engagement, and other metrics to guide future strategies.
Provide post-campaign analysis with actionable insights.
🤝 Influencer Relations
Build and nurture long-term partnerships with top regional influencers and KOLs.
Negotiate contracts and manage deliverables to ensure alignment and value.
Champion consistent brand advocacy across influencer touchpoints.
🎁 Organic Gifting & Brand Buzz
Collaborate with the Brand team on gifting strategies that create excitement and organic reach.
Drive creative gifting ideas that resonate with influencers and their audiences.
Track the impact of gifting on awareness, engagement, and sales.
👥 Team Leadership
Mentor and lead a team of account managers and analysts.
Foster a collaborative and performance-focused culture.
Ensure cross-functional synergy across Marketing, Social, Creative, and PR.
What we are looking for?
Bachelor's degree in Marketing, Communications, or Business.
7+ years of experience in influencer marketing or digital marketing, ideally in fashion, beauty, or luxury.
Proven success in driving acquisition and revenue through influencer-led campaigns.
Strong knowledge of the GCC social and digital landscape.
Highly analytical with experience in performance tracking and influencer platforms.
Excellent communication, leadership, and relationship management skills.
What is it in for you?
- Department
- Marketing
- Role
- Digital Marketing Manager
- Locations
- Dubai
- Remote status
- Hybrid
- Employment type
- Full-time
Influencer Marketing Manager
We're hiring! Join Ounass as Manager of Influencer Marketing – lead impactful campaigns, drive growth & shape luxury in the GCC. Apply now and help us define the future of digital influence.
Loading application form